Fall 2001 - Marketing Dimensions from Traymore Marketing

	Fall 2001

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Practice Safe Stress - The L.I.F.E. Approach

by Barry Roberts, author of Practice Safe Stress
Life is hectic! This has always been true, especially where business is concerned and particularly in these troubled times. President Bush has urged us to continue to live our lives in our normal fashion, which means, among other things, continuing to reach our goals. You see, where we are today and where we'd like to be, is usually an extra mile and an extra effort further than we anticipate.

Great are the rewards of a successful life and so are the stresses. L.I.F.E. and my new book Practice Safe Stress are all about improving our lives by minimizing the stress that interferes with our day-to-day living. The L.I.F.E. Approach reminds us, as Lilly Tomlin points out that, "LAUGHTER improves the shelf life of our sanity." Indeed it does! How to generate LAUGHTER and tap into our sense of humor is the essence and philosophy behind L.I.F.E.

"I" stands for INTROSPECTION. It is vital for each of us to look inside and examine the situations that typically cause us stress. While we are "in there" we can draw upon other experiences to help us find some humor to dissipate the stress.

The FIVE MINUTE FUN FLING is perhaps the most important of the stress-lessening exercises I prescribe. The Five Minute Fun Fling is a brief shot of humor we give ourselves each day to correct our attitude and perception of stress, to generate the creativity we need to resolve most any stressful situation.

"E" is the ENERGY, ENTHUSIASM AND ENJOYMENT that will evolve by adopting the L.I.F.E. Approach to improve your life.

Practice Safe Stress explores meaningful anecdotes and simple, fun techniques to find and use your inner sense of humor to minimize day-to-day stress. The book goes deeper into all of the areas mentioned. Excerpts from the book are available at www.PracticeSafeStress.com. We'd appreciate your input and comments.

Barry Roberts is the fun speaker & author with the valuable message. He works with business organizations that want their people to enjoy less stress, have greater self-esteem and be able to develop their innovative thinking skills. For more information and some tips on the development and practical uses of a Humor Journal fax Barry at 516 538-4668 or e-mail him at info@BarryRoberts.com. Be sure to include your name, company name & title and contact information.

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