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Summer 2008 |
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The team at
Felber & Felber MarketingDear {FIRST_NAME},
Greetings, and welcome to the newest issue of Marketing Dimensions, the online newsletter from Felber & Felber Marketing. From the world of marketing, public relations and beyond, we bring you stories, tips and articles that help you become a more effective business communicator.
Please send your comments about this issue, or suggestions for future issues, to: marketingdimensions@felberandfelber.com.
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We Moved ... 135 Years Into the Future After eight years in our "Century home" on Church St, we've moved into the future with a modern, spacious office. In fact, we tripled our space! We're excited about how our new office will allow us to continue to serve our clients, anticipate future growth and provide our staff with a refreshing new place from which to create exciting campaigns. Feel free to stop by the new place, and don't forget to change your records with the new address:
1869 E. Aurora Road, STE 400
Twinsburg, OH 44087-1972Phone/Fax remains the same.
Referrals: You Are Responsible for Painting the Picture - Part One By Rob Felber
No matter what service our agency provides or program we execute, nothing grows a business faster than the personal referral of a trusted friend or colleague. That being said, if you do not know how to effectively communicate what a "good" referral looks like for your business, you will find yourself with weak leads and scattered success at best.
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LinkedIn, MySpace, Facebook, Oh My! By Kathryn Landers
In our previous newsletter, I broke down the fundamentals of blogging. (In case you missed it, click here for a Blogging 101 resource.) As promised, I will attempt to explain social networking, break down the pros and cons and even offer some guidance to beginners in this and future newsletters.
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Nobody Gets Out of Here Without ... A Marketing Lesson It has been a long time coming, but our new blog has arrived. Adventures in Marketing will take you by the hand and introduce you to trends, events and marketing related material we find interesting. Go ahead, give it a look at FelberandFelber.blogspot.com.
Like to write? We are now accepting guest bloggers! Please e-mail Katy for more information.
Guest Bartender Night! Join the Southeast Mothers of Twins Relay For Life Team as they become guest bartenders to raise money for the American Cancer Society.
Thursday, July 24, 2008
5:30 pm - 7:30 pm
The Club at Key CenterCreate a Brand YOU! By Paul Kiewiet, MAS CIP, owner of BrandKiwi, LLC - Kalamazoo, Michigan
If you could make $1.00 per hour, $4.00 per hour, $40.00 per hour, $160.00 per hour or $600.00 per hour; which would choose? If you're still in the business of selling product to buyers, you're choosing the low end of the spectrum. If you're in the business of creating experiences for your customers, you can aspire to and achieve the top end. If you're focused on how to be the lowest priced company, you're working hard to commoditize yourself and are engaged in a zero sum game.
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