Felber & Felber Marketing

Social Media: Impact on your career and reputation

Speaker: Rob Felber

Group/organization: North Central Ohio APICS Chapter

Topic: Social Media: Impact on your career and reputation

When: Wednesday, April 28, 2010

Where: The Cabin (outside of Mifflin, OH) - 2106 St. Rt. 603, Ashland, Ohio - 419-368-4457

Networking : 5:30 - 6:30pm

Dinner: 6:00 - 7:00pm

Presentation: 7:00 - 8:00pm

Registration information: email Pam Butler: pam.butler@snapon.com

Cost: $20.00, includes meal

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The Debits and Credits of Networking

Speaker: Rob Felber

Group/organization: The Financial Executives Networking Group, www.thefeng.org

Topic: The debits and credits of Networking (Otherwise known as: Top ten tips for networking in your local market....and beyond.)

Where: Eton Collection Office Building

28601 Chagrin Boulevard
Second Floor Conference Room
Beachwood OH 44122

When: Monday, May 17th, 2010 from 5:45 - 7:30 pm

Registration information:
RSVP TO J. Jeffrey Eakin
Marquis Financial Services, LLC
MarquisFinancial@roadrunner.com
440-463-2052

Cost: FREE with RSVP

About this seminar:

Rob Felber, President of Felber & Felber Marketing will present an interactive workshop on improving the results of your networking.


- Impact your name recognition with fellow attendees

- Track results over years

- Accelerate your knowledge of social media

- And many, many more time-proven tips


Bring your "A" game and, if you dare, share your personal challenges and positive outcomes with the group. Rob will help you hone your message and discover brand new places to network.

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How Entrepreneurs Get Media Attention

Speaker: Rob Felber

Group/organization: The Entrepreneurs Club of America - Cleveland

Topic: How Entrepreneurs Get Media Attention

Where: Insivia, 1900 Superior Ave, Suite 105 Cleveland

When: Thursday, June 17, 2010 at 11:30 A.M.

Registration information: Call 216-780-9417 to register

Cost: $15


Business owners and entrepreneurs strive and often crave media attention. Promoting their company comes naturally, but working with the media requires additional skills and knowledge.

Rob Felber, President of Felber & Felber Marketing (www.felberandfelber.com) will lift the veil of secrecy on working with the media. Rob will share success stories from entrepreneurs and businesses across the country as well as his success with media from Crain's to Entrepreneur Magazine and countless industry trade publications.

- Determine newsworthiness of potential stories
- Identify seven ways to interact with reporters and editors
- Distinguish the dos and don'ts of working with the media
- Explore ways to effectively coordinate marketing and public relations tactics


Whether it is a precisely planned press conference, a multi-dimensional direct marketing campaign or a broadcast approach, good creative promotions move people and brands forward. Getting the media to pay attention to your newsworthy story and marketing campaign is more than sending a press release or email. You need to effectively and creatively communicate to your prospects, clients and the media. Unfortunately, what you may consider newsworthy may not be viewed as such by the media. How can you assure your story is told correctly and prompts people to action? The answer is a coordinated public relations and marketing approach.

Want Rob to address a specific question or situation? Rob Felber has agreed to accept email questions prior to his presentation. Email RobFelber@felberandfelber.com with TECA in the subject header.

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Marketing Your Small Business: 5 smart strategies when you have a budget... and 5 when you don't




Speaker: Rob Felber & Phil Stella

Group/organization: Felber & Felber Marketing, Stellar Presentations

Topic: Marketing Your Small Business: 5 smart strategies when you have a budget... and 5 when you don't

Where: The Club at Key Center, 127 Public Square, inside the Cleveland Marriott Hotel downtown. Self-parking voucher provided for the Memorial Plaza garage on St. Clair Avenue.

When: Wednesday, April 21, 7:30am - 9:30am

Registration information: Call Michelle Seeber at 330.963.3664 x3 (Club members may register directly through the Club's receptionist)

Cost: Pre-register $29, at the door $39

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Lake County Manufacturing Round Table

Speaker: Rob Felber

Group/organization: Lake County Manufacturing Round Table

Topic: How To Get the Media To Pay Attention and What To Do Once They Do

Where: Seekers Coffee House, 9443 Mentor Ave in Mentor, Ohio

When: Thursday, April 8, 2010 from 7:45am to 9am

Registration information: mfggroup@lcmroundtable.org by April 2nd, 2010

Cost: FREE with RSVP

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The Lorain County Manufacturing Council

Speaker: Rob Felber

Group/organization: The Lorain County Manufacturing Council

Topic: Creative Use of Media Marketing for Manufacturers

Where: Lorain County Community College, Spitzer Conference Center, Rm 210 (1005 N. Abbe Rd. in Elyria, Ohio 44035)

When: Wednesday, March 31 , 2010 from 6pm to 8pm

Registration information: RSVP by phone or email by March 26 to John Butkowski 440.366.4049 or lcmc@lorainccc.edu.

Cost: $7.00 members; $12.00 non-members, light dinner provided

Other Speaker Info:

"Federal, State and Local Tax Financing Incentives" - Dave Tavolier, attorney at LCMC member company Taft Stettenius & Hollister LLP, will be discussing economic development incentives and alternatives that are available today to help small, medium and large companies. Topics to be covered include:

- Job Creation Tax Credit Program
- State and Local Economic Development Incentives
- New Market Tax Credits
- TIF Incentives (Tax Incremental Financing)


"Creative Use of Media Marketing for Manufacturers" - Rob Felber, president of Felber & Felber Marketing, will tell us how to creatively communicate to prospects, clients and the media. Topics to be explored include:

- Ways to effectively coordinate marketing and public relations tactics
- Determine newsworthiness of potential stories
- Identify seven ways to interact with reporters and editors
- Distinguish the do's and don'ts of working with the media

"Importance of Issue 1 on the May Ballot" - Issue 1 renews and continues Ohio's highly successful Third Frontier economic development and jobs program. Ohio's investment in technology, innovation and entrepreneurship has resulted in more than 500 new companies, the expansion of existing companies and more than 48,000 new jobs for Ohioans. Matthew R. Cox, an attorney at Tucker Ellis & West LLP, and campaign manager for the new state-wide Third Frontier Bond Issue, will tell us why the bond issue is important to the manufacturing sector and voters in Lorain County.

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Introduction to International Marketing

Speaker: Rob Felber

Group/organization: The Lorain Port Authority

Topic: "Export Today" featuring "Introduction to International Marketing"

Where: The Stocker Foundation Boardroom, 401 Broadway (first floor) Lorain, Ohio 44052

When: Friday, March 19 from 7:30am - 9am

Registration information: Email Mark at mvinesky@internationaltransport.com or 1.800.787.7234

Cost: Free

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Competitors are Talking: Tell YOUR Story


Speaker: Rob Felber as speaker, moderator

Group/organization: Definity Partners - Executive Growth Strategies Event

Topic: Rob will cover - Competitors are talking: tell YOUR story to the media, customers and prospects before your competitors tell their version.

The panel will discuss - You were forced to right-size your business to remain competitive. Now what?

Where: Union Club, 1211 Euclid Ave in Cleveland

When: Thursday, March 11, 5:30pm - 7:30pm

Registration information: Contact Joe Chandler at 216.372.2247 or jchandler@definitypartners.com

Cost: Free

Panel: Bruce Hendrick of RBB Systems, Bob Dianetti of Radcom and Dan Rogovin from U.S. Bridge

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Social Media: Impact on your job search and reputation.

Speaker: Rob Felber

Group/organization: North Canton Executive Networking Group (NC ENG)

Topic: Social Media: Impact on your job search and reputation.

Where: North Canton Church of Christ, 1301 East Maple Street in North Canton, Ohio 44720

When: Tuesday, March 9 at 8:30am

Registration information: Pre-registration not necessary; for questions email Dave at david.neil.thompson@gmail.com

Cost: Free

Additional: Please complete this survey before attending the event: http://www.surveymonkey.com/s/TR6KWBN

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New Technology Breakfast & Brains

Speaker: Rob Felber & Alex Desberg of Ohio.net

Group/organization: Ohio.net & Felber & Felber Marketing Workshop

Topic: Join Ohio.net and Felber & Felber Marketing for a presentation encompassing the importance of Social Media - then and now and how hosted VOIP services can be part of your business continuity plan.

Where: Twinsburg Hilton Garden Inn at 8971 Wilcox Drive

When: February 4, 2010, 8:30am - 10:30am

Registration information:
Send an email to RSVP@ohio.net or call Shannon at 330.658.6680

Cost: Free with RSVP

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Social Media - Then & Now

Speaker: Rob Felber

Group/organization: Cuyahoga Falls Chamber of Commerce

Topic: Social media - then and now. The latest trends, tactics and tool for maximizing your exposure and getting noticed.

Where: 151 Portage Trail, Suite 1 in Cuyahoga Falls

When: Friday, February 5, 2010 at Noon

Registration information: This is a member-only event

Cost: Free for members

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How to Get Media to Pay Attention & What To Do Once They Do

Speaker: Rob Felber

Group/organization: ISES (International Special Events Society)

Topic: How to Get Media to Pay Attention & What To Do Once They Do

Where: Cleveland Airport Marriott, 4277 West 150th Street Cleveland, OH 44135

When: Wednesday, January 20, 2010 11:30 AM - 1:30 PM

Registration information: Click here.

Cost: Associate Member ($35), Member ($30), Non-Member ($40), Student ($25)

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The Art of Social Media & its Rapid-Pace Changes

Speaker: Rob Felber

Group/organization: Sales & Marketing Executives International (SMEI)

Topic: The Art of Social Media & its Rapid-Pace Changes

Where: Portage Country Club, 240 North Portage Path in Akron OH

When: Tuesday, January 12, 2010 workshop begins at 4 P.m., Rob's speech at 4:30 P.M.

Registration information: visit https://m360.smei.org/ViewEvent.aspx?id=8727&instance=0

Cost:
Member Workshop & Dinner: $40
Member Workshop Only: $15
Member Dinner Only: $30
Nonmember Workshop and Dinner: $70
Nonmember Workshop Only: $30
Nonmember Dinner Only: $45


WORKSHOP DETAILS: "Power of Communication through the Organization," "What SMEI Membership Offers YOU" & Social Media

4:00 P.M. - 4:30 P.M. What SMEI membership offers YOU presented by a panel of SMEI Board of Directors
4:00 P.M. - 5:00 P.M. The Art of Social Media & its Rapid-Pace Changes by Rob Felber
5:00 P.M. - 6:15 P.M. Networking/Cash Bar
6:15 P.M. - 8:00 P.M. "Power of Communication through the Organization," presented by Virginia Albanese, CEO, FedEx Custom Critical

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Successful Networking

Speaker: Rob Felber

Group/organization: Center of Entrepreneurship and Business Innovation's Fourth Annual Entrepreneurship Extravaganza at Kent State University

Topic: Successful Networking

Where: Governance Chambers, Kent State Student Center

When: 10:30 a.m.-11:30 a.m. on Friday, November 6

Registration information: Register online at http://www.kent.edu/academics/extrav/register.cfm

Cost: Free and open to the public

For the full event schedule, visit http://www.kent.edu/academics/extrav/schedule.cfm

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Your International Brand: Legal and Marketing Issues You Face Doing Business Internationally

Speaker: Rob Felber & Sharon Toerek from Licata & Toerek

Topic: Your International Brand: Legal and Marketing Issues You Face Doing Business Internationally


Understanding how your brand will be received in different parts of the world and the proactive measures you can take to protect your reputation as your company grows beyond the borders of the US are key success factors when doing business internationally. Rob Felber, president of Felber & Felber Marketing, will discuss the how to promote your business overseas and proactively manage customer expectations. Sharon Toerek, partner at Licata & Toerek, will talk about how to protect your intellectual property, message, and reputation.



Where: Corporate Plaza I: 6450 Rockside Woods Blvd. South, Lower Level.

When: Thursday, October 29

8:00am - 8:30am Continental Breakfast and Networking

8:30am - 9:45am Presentation (see below)

9:45am - 10:00am Q&A


Registration information: RSVP to Wendy S. Kertesz at wsk@completecounsel.com or call her at (216) 573-6000


Cost: FREE

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How To Get the Media To Pay Attention and What To Do Once They Do

Speaker: Rob Felber

Group/Organization: COSE

Topic: "How To Get the Media To Pay Attention and What To Do Once They Do"

Where: One I-X Center Drive, Cleveland

When: Thursday, October 22 at 1:00 P.M. in room 11

Registration Information: Visit www.cose.org for more information.

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Introduction to International Marketing

Speaker: Rob Felber

Group/Organization: East Central ITAC, Ohio ITAC, TechSolve, SBDC, and MTSBDC- Manufacturing & Technology Small Business Development Center

Topic: Introduction to International Marketing

Where: Kent State University Tuscarawas in room 113 of the Science and Advanced Technology Center. The campus is located at 330 University Drive, New
Philadelphia, 44663

When: Friday, October 2, 2009 at 7:30 A.M.

Registration information: Please RSVP to the ITAC office by Noon Wednesday, September 30 by calling (330) 308-7521 or emailing itac@tusc.kent.edu.

Cost: No charge to attend.

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Social Media Techniques

Speaker: Rob Felber

Group/organization: APICS Cleveland & PMAC LinkedIn Workshop Sep 12th

Topic: Social Media Techniques

Where:
The Doubletree Hotel 6200 Quarry Lane, Independence

When: Saturday, September 12; 10:00 A.M. - 12:00 P.M.

Registration information: Register Online Here

Cost:

$30 APICS and PMAC members
$35 Non-APICS and Non-PMAC members
$30 Unemployed
$25 APICS student members

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Sales and Marketing: Lead Generation for Manufacturers (Part 2)

Speaker: Bruce Felber

Group/Organization: WIRE-Net

Topic:
Sales and Marketing: Lead Generation for Manufacturers (Part 2)

Details:
http://felberandfelber.blogspot.com/2009/08/lead-generation-seminar-part-2.html

Where: WIRE-Net, 4855 W. 130th Street, Cleveland, OH

When:
Wednesday, September 9, 2009

Cost: $20.00 per session for members and $25.00 for non-members.

Registration information: Contact Bruce Felber at 330.963.3664 or BruceFelber@felberandfelber.com if interested in attending.

For more information, contact Jacki Adams at 216.588.1440 ext. 114. Seating is limited, so register early by calling Anne Schaum at 216.588.1440 ext 101. www.wire-net.org

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Grow It...Promote It!


Speaker: Rob Felber and Andy Birol, Owner of Birol Growth Consulting

Group/organization: Open to All Business Owners, Entrepreneurs, Business Managers & Advisors

Topic: "Grow It...Promote It!"

Where: The Club At Key Center, 127 Public Square, Cleveland, OH 44114

When: 7:30 A.M., Thursday, August 20, 2009

Sponsored by: ESPN Cleveland 850 AM WKNR, AM 1540 KNR2 & The Club At Key Center

Registration: Call 216.241.1272 or visit www.theclubatkeycenter.com for more information. Registration open until Tuesday, August 18.

Cost: $37


ALL PROCEEDS BENEFIT SUCCESSTECH ACADEMY!

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Sales and Marketing: Lead Generation for Manufacturers

Speaker: Bruce Felber

Group/Organization: WIRE-Net

Topic: Sales and Marketing: Lead Generation for Manufacturers

Details: http://felberandfelber.blogspot.com/2009/08/lead-generation-seminar-april-12th.html

Where: WIRE-Net, 4855 W. 130th Street, Cleveland, OH

When: Wednesday, August 12, 2009

Cost: $20.00 per session for members and $25.00 for non-members.

Registration information: Contact Bruce Felber at 330.963.3664 or BruceFelber@felberandfelber.com if interested in attending.

For more information, contact Jacki Adams at 216.588.1440 ext. 114. Seating is limited, so register early by calling Anne Schaum at 216.588.1440 ext 101. www.wire-net.org

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Marketing and Public Relations for the Small Manufacturer

Speaker: Rob Felber

Group/Organization: Ashland Small Manufacturers Council Luncheon

Topic: Marketing and Public Relations for the Small Manufacturer

Where: Buehler's Mill Restaurant, 1055 Sugarbush Square in Ashland

When: Thursday, July 9, 2009 at 11:30 A.M.

Registration Information: Kindly R.S.V.P. to Ken Cline at 419-525-1614 or Kcline@Braintreepartners.org.

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How To Get the Media To Pay Attention and What To Do Once They Do

Speaker: Rob Felber

Group/Organization: Akron Global Business Accelerator

Topic: "How To Get the Media To Pay Attention and What To Do Once They Do"

Where: 526 S. Main St. Akron, Ohio 44311

When: Wednesday, July 8, 2009 at 9:00 A.M.

Cost: Free

Registration Information: Kindly RSVP to Annie Sabo, (330) 375-2173 or asabo@akronincubator.com

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Sales and Marketing: Your Way Out of the Economic Crisis! A series of workshops geared for manufacturers

Speaker: Bruce Felber

Group/Organization: Wire-Net

Topic: Sales and Marketing: Your Way Out of the Economic Crisis! A series of workshops geared for manufacturers

Details: http://felberandfelber.blogspot.com/2009/06/sales-and-marketing-your-way-out-of.html

Where: Multiple Locations

When: Staring June 10th through November

Cost: $20.00 per session members and $25.00 non-members. Save 20% by signing up for the entire series.

Registration information: Contact Bruce Felber at 330.963.3664 or BruceFelber@felberandfelber.com if interested in attending. For more information, contact Jacki Adams at 216.588.1440 ext. 114. Seating is limited, so register early by calling Anne Schaum at 216.588.1440 ext 101. www.wire-net.org

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Turn a Crisis Situation into Positive Communication

Speaker: Rob Felber

Group/organization: Cleveland State Global Gateway Lecture Series

Topic: Turn a Crisis Situation into Positive Communication: A Strategic Approach Toward Public Relations

Where: Beachwood Business Development Center, Three Commerce Park Square, 23230 Chagrin Blvd., Suite 900 in Beachwood

When: Friday, May 22, 2009 at 11:45 A.M. – 1:15 P.M.

Cost: $12.00 per lecture or $70 for the entire series (for the list of lectures, click here).

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Savvy Marketing in Difficult Times

Speaker: Rob Felber

Group/organization: The Rotary Club of Hillcrest

Topic: Savvy Marketing in Difficult Times

Where: The Mayfield Village Civic Center, 6622 Wilson Mills Rd

When: Tuesday, May 12, 2009 at Noon

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How To Get the Media To Pay Attention and What To Do Once They Do

Speaker: Rob Felber

Group/organization: Nordonia Hills Chamber - Monthly Luncheon

Topic: How To Get the Media To Pay Attention and What To Do Once They Do

Where: Gambitta's Party Center, 160 E. Aurora Road, Northfield. Phone: 330.467.2414

When: Thursday, April 9, 2009 at 11:30 A.M. - 1:00 P.M.

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How To Effectively Use Public Relations During The Early And Middle Stages Of Your Company's Development

Speaker: Rob Felber

Group/organization: MAGNET (Manufacturing Advocacy and Growth Network)

Topic: "How To Effectively Use Public Relations During The Early And Middle Stages Of Your Company's Development"

Where: MAGNET Innovation Center, 1768 E. 25th Street, Cleveland, OH 44114

When: Tuesday, March 24, 2009 at 3:30 P.M.

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We Refuse to Participate in the Recession, How About You?


Speaker: Bruce Felber & Jim McClintock, The Training Center

Group/organization: Streetsboro Chamber of Commerce's Industrial Roundtable Event

Topic: We Refuse to Participate in the Recession, How About You?

Where: Automated Packaging Systems, Inc. 10175 Phillip Parkway Streetsboro OH 44241

When: Wednesday, December 17, 2008, 8:00 A.M. - 9:30 A.M.

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How To Get the Media To Pay Attention and What To Do Once They Do

Speaker: Rob Felber

Group/organization: Geauga Economic Leadership Series

Topic: "How To Get the Media To Pay Attention and What To Do Once They Do"

Where: Kent State University Geauga Campus, 14111 Claridon Troy Rd. Burton, OH 44021

When: 7:45 A.M., Friday, November 7, 2008

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How To Effectively Use Public Relations During The Early And Middle Stages Of Your Company's Development

Speaker: Rob Felber

Group/organization: Akron Global Business Accelerator

Topic: "How To Effectively Use Public Relations During The Early And Middle Stages Of Your Company's Development"

Where: Akron Global Business Accelerator's 9th Floor Conference Room - 526 S. Main Street, Akron, OH 44311

When: Wednesday, October 29, 2008, 8:30 A.M. - 9:30 A.M.

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Increasing Sales Outside of Cleveland+

Speaker: Rob Felber; Andy Birol, Birol Growth Consulting; John Fox, Hyland Software; & David Hunt (moderator), Skylight Financial

Group/organization: COSE Small Business Conference - NEOSA workshop

Topic: "Increasing Sales Outside of Cleveland+"

Where: IX Center, One IX Center Drive, Cleveland; Room 21

When: 7:30 A.M., Wednesday, October 22, 2008, 10:45 a.m. - 12 p.m.

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Social Networks and Blogs; How They Impact Your Business

Speaker: Rob Felber

Group/organization: Business Owner's Club, The Club at Key Center

Topic: "Social Networks and Blogs; How They Impact Your Business"

Where: The Club at Key Center

When: Tuesday, September 2, 2008, 8:30 am

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Eight Ways to Know it is Time to Market Your Business


Speaker: Rob Felber

Group/organization: Cuyahoga Falls Chamber of Commerce Luncheon, Sponsored by Traditions at Bath Road

Topic: "Eight Ways to Know it is Time to Market Your Business"

Where: Silver Lake Country Club

When: Wednesday, August 27, 2008, 11:30 am to 1:00 pm

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How To Get More Non-Dues Revenue & Market Your Chamber


Speaker: Bruce Felber

Group/organization: Northern Ohio Area Chamber of Commerce (NOACC)

Topic: "How To Get More Non-Dues Revenue & Market Your Chamber"

Where: Twin Lakes Country Club, Kent, OH

When: 9:00 A.M. on Friday, August 22, 2008

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How To Effectively Use Public Relations During The Early And Middle Stages Of Your Company's Development

Speaker: Rob Felber

Group/organization: MAGNET (Manufacturing Advocacy and Growth Network)

Topic: "How To Effectively Use Public Relations During The Early And Middle Stages Of Your Company's Development"

Where: MAGNET Innovation Center, 1768 E. 25th Street, Cleveland, OH 44114

When: 3:30 P.M., Wednesday June 25, 2008

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Grow It...Promote It



Speaker: Rob Felber and Andy Birol, Owner of Birol Growth Consulting

Group/organization: Open to All Business Owners

Topic: "Grow It...Promote It!"

Where: The Club At Key Center, 127 Public Square, Cleveland, OH 44114

When: 7:30 A.M., Wednesday, May 14, 2008

Sponsored by: ESPN Cleveland 850 AM WKNR, AM 1540 KNR2

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How To Get The Media To Pay Attention and What To Do Once They Do

Speaker: Rob Felber

Group/organization: The CPS Entrepreneurs Club Luncheon

Topic: "How To Get The Media To Pay Attention and What To Do Once They Do."

Where: Blue Canyon Kitchen and Tavern, 8960 Wilcox Rd, Twinsburg, OH 44087

When: Thursday, April 24, 2008, 11:30 am to 1 pm.

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What It Is Like To Be A Business Owner

Speaker: Rob Felber

Group/organization: Kent State University - Entrepreneurship Class

Topic: What It Is Like To Be A Business Owner

Where: KSU Main Campus

When: 11:30 A.M., Friday, March 28, 2008

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Felber & Felber Marketing  8963 Darrow Rd.  Twinsburg, Ohio  44087-2109
phone: 330.963.3664  fax: 330.963.8547  felberandfelber.blogspot.com  e-mail: info@felberandfelber.com